C

Citarella, Paolo (A.A. 2019/2020) Il futuro in mano al digital marketing: relazione tra fattore psicologico e scelte di consumo. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 35. [Bachelor's Degree Thesis]

G

Grasso, Flavio (A.A. 2016/2017) Smart cities and smart communities: the need for a customer-centric approach to the service delivery and consumption in the modern public life. Tesi di Laurea in Services marketing, LUISS Guido Carli, relatore Maria Giovanna Devetag, pp. 55. [Bachelor's Degree Thesis]

L

Lozzi, Valerio (A.A. 2022/2023) How do Italian people face fast-food consumptio? A customer behaviour study. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 43. [Bachelor's Degree Thesis]

M

Masi, Sujan (A.A. 2021/2022) Services marketing: the journey to the unknown. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 50. [Bachelor's Degree Thesis]

Mancini, Lorenzo (A.A. 2018/2019) The overview effect: la sensibilizzazione dell'essere umano. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 23. [Bachelor's Degree Thesis]

P

Parboni, Leonardo (A.A. 2022/2023) Space tourism marketing. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 41. [Bachelor's Degree Thesis]

Pisani, Chiara (A.A. 2018/2019) Neuromarketing tools: discovering customers' buying behaviour in food consumption. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 47. [Bachelor's Degree Thesis]

Pepe, Antonella (A.A. 2017/2018) Che suono fa il tuo marchio? Il sound branding a supporto della brand identity. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Maria Giovanna Devetag, pp. 67. [Bachelor's Degree Thesis]

R

Rusconi, Ismaele Tommaso (A.A. 2022/2023) Beyond the finish line: the new era of Formula 1. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 35. [Bachelor's Degree Thesis]

S

Sette, Matteo (A.A. 2019/2020) L’impatto del 5G su marketing e imprese. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 25. [Bachelor's Degree Thesis]

Sartori, Fabio (A.A. 2018/2019) The moderating role of attachment style on consumer experiences with smart technology. Tesi di Laurea in Services marketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 23. [Bachelor's Degree Thesis]

Scalia, Edoardo (A.A. 2017/2018) Service recovery: il settore alberghiero. Tesi di Laurea in Services marketing, LUISS Guido Carli, relatore Maria Giovanna Devetag, pp. 38. [Bachelor's Degree Thesis]

Sartori, Sara Valentina (A.A. 2017/2018) L'innovazione? Una strategia vincente: il caso Netflix. Tesi di Laurea in Services marketing, LUISS Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 45. [Bachelor's Degree Thesis]

Simonotti, Edoardo (A.A. 2017/2018) Employees engagement, the case: Baha Mar & Banyan Tree. Tesi di Laurea in Services marketing, LUISS Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 35. [Bachelor's Degree Thesis]